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I joked on the HowardBrothers facebook page that while I could write a post that related The Daytona 500/Racing with True Value Hardware, there was no way I couldn’t find anything to relate The Academy Awards (The Oscars) with our business.

I was Wrong.

Apparently this American Express Shop Small Ad aired last night.

You could almost replace the B roll section at 17 seconds with a video walking down our paint aisle at one of our stores.

In a world where big box retailers seem to be popping up on every corner, it is small business owners that are making significant impact in the communities that they are in. More and more, American consumers are coming together for local businesses. American Express was one of the big businesses that started promoting Small Business Saturday on the Saturday after Thanksgiving, but this ad is taking it a step further by simply stating: “Let’s make every Saturday a Small Business Saturday.”

We like.