Echo Power Equipment – Howard Brothers (February 2015)

This is the latest spot from Echo Power Equipment which aired on 680 The Fan during the month of February. Chuck Oliver reminds us that Echo equipment puts the finishing touches on the lawn care jobs to make your work pay off from edging the driveway to blowing away the extra clippings.

Call or come in to any of the four Howard Brothers locations in Alpharetta, Doraville, Duluth or Oakwood for your Echo parts and service.

(Transcript Below)

Sunday Sunday Sunday… the last thing you want to do is spend all day on yard-work. Keep that sure project short with professional grade outdoor power equipment from echo and howardbrothers

Echo has you covered no matter what you’re looking for. When you’re gonna edge the yard, when you’re gonna blow off the driveway, when you’re gonna put that finishing touch on the best lawn in the neighborhood, turn where the pros do. That is echo and howard brothers.

22 of the top 25 professional landscaping companies in atlanta… howard brothers customers. And more than ever the equipment they’re using… echo.

Echo power equipment is available at all four howard brothers locations. Alpharetta, duluth, oakwood, and down the street from me on buford hwy in doraville.

If you already know what i’m telling you about echo… you’ve already got you’re echo outdoor power equipment, howard brothers is the best place to go for parts and service.

It’s time for you to be powered by howard brothers and echo power equipment. Take back your yard.
Four locations around town and always online at


GEARUP 2015 – Howard Brothers Annual Spring Sales Event


Our One Day Sale will be Wednesday, March 4, 2015

We’ve been working all winter to get our stores and showrooms renovated and we’re excited to hold a party on March 4th each of our stores in Alpharetta, Doraville, Duluth and Oakwood. Our commercial landscape customers have already been asking when our sale day is gonna be, and now we can officially announce it. This 60th year of business is gonna be the best of Howard Brothers history!

There is NO WAY That I can even begin to address ALL of the deals that we’re gonna have on hand, but here are a few of our sales and offers:

Parts Deals

Last year, you will remember that we had an incredible deal on 6 specific items that are in high demand. We’re gonna be announcing those items very soon, but we are able to confirm that we will be doing all parts 20% off for March 4th only. You’ll want to make your list and come in to stock up on those parts which you know you will need for the season.

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Exmark Deals

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Drive around Atlanta, pay attention to what the professional landscapers are using, and you’ll notice that Exmark is the mower of choice. That being said, Exmark mowers and equipment are not just for the professionals anymore.

If you have a large yard and have been used to using front engine riding mowers to cut your grass, you may be surprised at how affordable a zero turn riding lawn mower. You’ll also be amazed at the quality cut and the amount of time savings that you’ll see with a zero-turn.

At GearUP, you can:

  • Check out the 2015 Lineup. Demo and ask questions about all the products.
  • Get rebates on most of the Exmark Product line like $500 rebates on select Lazer Z and Vantage models, $1000 rebates on navigators.
  • 0% Financing for 42 months.

OK… Here’s a new one that you’ve not heard before… On Wednesday, March 4th ONLY… We’re discounting Exmark Power Equipment up to 10% off.

This is only available in our stores and will only be this one day only. 


SWZT48_studio_450SCAG Power Equipment

A lot of folks are excited about the new SCAG SWZT – Hydro-Drive Walk Behind.

The Scag SWZT Zero Turn Walk Behind Mower sets new standards in comfort and quality. Its outstanding operator control system, floating, easy-adjust cutter deck and smooth and powerful hydraulic drive system makes mowing a dream. In fact the SWZT may just be the smoothest walk-behind Scag has ever built.

But all the SCAG Riders and Walk behinds will be on sale as well as the SCAG Giant Vac products. You can qualify for 0% for 48 months financing on purchase of any new SCAG mower.


Screen Shot 2015-02-04 at 3.26.01 PMHonda Power Equipment

We’re still one of Atlanta and North Georgia’s largest Honda dealer and that includes all the Big Boxes around. We don’t just stock 1 mower in a box, but all 12 of Honda’s 21″ walk behind mowers. Our commercial landscape customers love the HRC Series Commercial Mowers. Honda mowers start at $379. Come in and check them out and find out why it is SMART to use a Honda.

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Cub Cadet

2014 was our first year as a Cub Cadet dealer and we’re excited for 2015. We had a lot of commercial landscape customers purchase some of the Cub Cadet Rear Tine Tillers, but we’ve also seen increased interest in their push mowers, lawn tractors and zero turn riders.






STIHL Power Equipment 

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The number 1 handheld power equipment is STIHL and we are the largest STIHL dealer in the world. Whether you need a blower, trimmer or edger, STIHL has you covered.

Gear Up will have the best prices of the year on STIHL Power Equipment. Everyone always looks for the best price on the STIHL Backpack Blower… well, we got it.

The Kombi System and attachments will be on sale, and we’ll also be selling the STIHL Battery KombiSystem at best prices of the year. Do you have a client that you need to reduce the volume or emission pollution as much as possible… STIHL may be your answer.


Echo Power Equipment

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Echo has been steadily gaining popularity with some of our landscape professionals and you can bet that we’ll have great deals on their equipment as well. Echo has a great Fleet Pricing Discount program that you must learn about if you have not heard all the details.

Check out the full brochure for more information


Again, you don’t want to miss this sale. There will be free food, shirts, and a few other surprises. Follow our Facebook page for more information as it becomes available and do everything you can do to be at one of our stores on Wednesday March 4th.

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Why You Should Shop at Local Hardware Stores

This article is a guest post from our friends at Independent We Stand. Independent We Stand is a buy local advocacy group that is co-sponsored by STIHL Inc. and Fiat Chrysler BusinessLink and helps connect consumers with the small businesses like Howard Brothers. Whether you’re looking for hardware, a new tool, a gift for family and friends, or a new restaurant to try, Independent We Stand’s local business search and mobile app can help you find it. Download the app for free on the Apple App Store or Google Play, and check out our website at for more buy local blogs.


True Value Bargains of the Month February 2015

Let’s be frank. Some of the Bargains of the month from True Value are better than others. What some folks don’t understand that while we are Howard Brothers and are family owned and independently run, we are affiliated with True Value Hardware. Each month, True Value selects a few products that they call “Bargains of the Month” and offers them at a fantastic deal. Sometimes those deals are very timely with what folks might be needing around the home to finish their projects. Sometimes… not so much.

This is one of those months.

My initial reaction when I saw that these three items were the Bargains of the Month was less than excited.

And while most months I try to write something creative to tie all the bargains together into a narrative that makes sense… I got nothing this month.

I guess I could try to relate these items to Valentine’s day. Nothing speaks romance and love like bleach and laundry detergent.

Don’t get me wrong… they ARE good deals and are probably items that you’ll be needing at some point during the month or soon. So, here they are. In no particular order. The February 2015 True Value Bargains of the Month

8 Quart Miracle-Gro Potting Mix


This is actually a really good deal. For $3.99 you can pick up some potting mix from Miracle Gro. BUT WAIT THERE’S MORE. You can get a $1 rebate in the mail (up to 2 bags) If you want to add some color to your early spring, this might be needed.

1 Gallon Bleach


Or perhaps you want to remove all color and turn something white (or clean something…) Then you might want to grab a gallon or two of Majestic bleach for $1.99. While supplies last.

AJAX Laundry Detergent


The last item is a choose your own adventure. You can pick up a 50oz liquid laundry detergent or 20ct Toss-In detergent packets from Ajax for $2.49