Benjamin Moore® Awarded Highest Ranks in J.D. Power Paint Satisfaction Study

We are proud to announce that Benjamin Moore® has ranked #1 in customer satisfaction among exterior stains for the third year in a row, in addition to receiving the highest ranks for

interior paints and paint retailers, according to J.D. Power. The J.D. Power 2018 Paint Satisfaction Study measures customer satisfaction across the consumer market for interior and exterior paint and stain.

In the interior paint, exterior paint and exterior stain segments, satisfaction is measured across six factors: application; durability; in-store color displays and printed materials; price; product offerings; and warranty/guarantee. In the paint retailer segment, satisfaction is measured across five factors: merchandise; price; sales and promotions; staff and service; and store fa


Here are the highlights:

  • Benjamin Moore scored highest (828 on a 1,000-point scale) in customer satisfaction among exterior stains, performing particularly well in the durability, offerings, price, and warranty/guarantee factors.
  • Benjamin Moore also scored highest (823 on a 1,000-point scale) in customer satisfaction among interior brands, excelling in the application, durability, product offerings, and warranty/guarantee factors.
  • Benjamin Moore Retailers ranked the highest (859 on a 1,000-point scale) in customer satisfaction among paint retailers, receiving top marks for the staff and service, merchandise, and store facility factors.

Living Room Color: Ideas and Inspiration

The main living area of your house is where you establish your signature style. Relaxed and casual? Modern and polished? Steeped in comforting tradition? No matter what your look, the perfect paint color will underscore it. Pick from our extensive palette of user-friendly Aura® paints. For help in choosing the best colors for your living room, check out designer-selected color combinations for one that fits your decorating personality.

The Power of Color: From the saturated richness of Dragon’s Breath 1547 to the freshness of Swiss Coffee OC-45 and White Dove OC-17, interior designer Jen Going shares insights on the critical nature of color when it comes to changing the mood of any room.

Shifting into Neutral: Neutral colors are natural color choices for a living area. Often living rooms and family rooms are open to other areas of the house so a great neutral can enable the use of color in adjoining spaces. Picking the best neutral paint color is a matter of style: warm shades tend to be inviting and cozy while hues with cool undertones have a chic, modern vibe. And don’t consider white a color cop-out—selecting from the vast variety of white hues creates a blank canvas for favorite art and furnishings.

See the Light: The amount of light your living room gets impacts color. A room flooded with sunlight can handle more saturated color, but pale shades tend to get washed out. For help in picking the most comfortable color, take your room’s temperature.
Cool color counters strong sunlight, but north-facing rooms get cozier wrapped in a warm color. Choose Benjamin Moore Aura® paint in a matte finish to ease the reflections in a room with strong natural light, or for a soft effect in rooms where natural light is minimal.

Benjamin Moore Paint It Right Sweepstakes

Enter the Benjamin Moore Paint It Right Sweepstakes for your chance to win $40,000 and a phone consultation with Johnathan Scott from HGTV’s Property Brothers. The sweepstakes is open until June 22 at 5:00 p.m. You may enter by visiting the HGTV website. There’s a limit of one Online Entry, per person, per day. A Second Chance prize is a voucher for two gallons of Benjamin Moore Regal Select paint.

Exterior Painting Project Time with Spring Upon Us!

Make a statement in your neighborhood with an inspired exterior

Hey Atlanta and North Georgia. Spring is FINALLY HERE! We’re finally getting warmer weather and all the flowers and grass are beginning to green up and grow. This is a perfect time to start thinking about exterior projects on your home.

And that means, painting is probably on your mind. Do you want to get your curb appeal improved? A fresh paint job is one of the best ways to improve the attractiveness of your home. It also improves the health of your home and protects the wood to make it last longer.

With Benjamin Moore paint, you can get rich colors and long durability on your home.

Stop by one of our Benjamin Paint stores inside our True Value Hardware stores in Doraville, Duluth, or Oakwood.

Need inspiration?

This tucked-away home takes on the subtler hues from our Color Trends 2018 palette for a tranquil facade.

Benjamin Moore Exterior Home Paint Project

Siding (lower): Moonshine 2140-60, Aura® Exterior, Low Luster // Door: Wolf Gray 2127-40, Aura® Grand Entrance, Satin // Siding (upper): White Opulence OC-69, Aura® Exterior, Low Lustre.

Whether you’re wanting a fresh Home Exterior or a Stunning Front Entrance, or looking to add some color to your deck and patio, you can do it with Howard Brothers and Benjamin Moore Paint.


A Fixer Upper Look

Are you a fan of Chip and Joanna Gaines on Fixer Upper? One of Jo’s favorite things to change in the entrance of a house is to open up the entryway! By doing so, this allows people walking in to feel less crowded. Adding a color such as White Dove OC-17 by Benjamin Moore allows the area to seem even more airy.

North Georgia! This looks has a mountain feel but is still modern! Atlanta, if you love the mountains but live in the city, this look is for you!

Come visit our True Value Hardware Store locations in Duluth, Doraville, and Oakwood!

Mudroom Essentials

Mudrooms are essential for families nowadays! It makes rushing in and out of the house easier by having a central location for all of your bags, jackets and shoes. Life is starting to get crazy again as the weather is getting warmer. Stop by one of our True Value Hardware Store Locations in Duluth, Doraville, and Oakwood to pick a neutral color like this for your mudroom.

Mudroom updates are easy with ben®. It’s specifically formulated to be easily applied, meaning you can take on more spaces in your home with ease!

Wall color: Chantilly Lace OC-65, ben®, Eggshell
Far wall color: Portland Gray 2109-60, ben®, Eggshell