So, last night, President Trump was on our TVs and he was detailing how bad the Coronavirus looks to be and what measures the United States is immediately taking and those which they will propose and try to get Congress to enact... and what personal measures we can all take to stay healthy and get through the next few months. Everything seems to have escalated quickly... right?
So what does this have to do with Paint?
Benjamin Moore is a premium paint company which we are proud to represent. Over the past few years, they have been crafting a message that tells us that not all paint is the same. Paint is more than just paint. They've been pushing the message that when you consider your next paint project, you'd be smart if you educated yourself on the process and on the products. In our stores, we've seen paint contractors, who for years, were just grabbing cans from the big box home improvement store (or the equivalent paint place which rhymes with Hermans Shmillions) try Benjamin Moore Regal, Aura, Advance, ArborCoat and they come away from a project telling us how amazing it applied and how happy their customers were.
In this crazy weird world which is so divided and seems so angry. We could all use a little more love in what we do and who we serve. We need to see past the flaws and sees the beauty underneath.
Check out this latest commercial from Benjamin Moore and let us know if you see it on TV soon.
We don't think about it, but the color around us is emotional. It can transform your mindset more than transform your kitchen. If you have a paint project that you're considering, we hope that you'd consider Benjamin Moore and let Howard Brothers a part of your project too.